How to define a clear communication for hi-end ceramic collections Ragno Espressioni? Our solution was detected in two steps: 1_a new concept binding the different collections to a specific expressive world and 2_a new coherent image applied by our office through the design of communication tools such as catalogues, advertising, retail concepts, booths at trade events. Doing so, a catchy Ragno Espressioni identity has been set, with the parallel result of raising the Ragno brand value.
The catalogue for the Transit collection - one of nine Ragno Espressioni catalogues - implied the design of photographic sets along with the supervision of styling and shooting.
